If you’re a yoga teacher, PT or health coach, you’ve probably considered hosting a retreat for your private clients. And who wouldn’t want to travel to exotic destinations to share their passion and do what they love? But the thought of organising a retreat can be a scary one too. Where do you begin the retreat planning process? Will you attract enough attendees? How much cost is involved? These are all perfectly reasonable questions that every yoga instructor or health coach needs to answer during the retreat planning stages.

I’ll explain in more detail how to plan a retreat in a future blog post. For now, let’s concentrate on the top three reasons why you should totally host a retreat.

The benefits of hosting a retreat

Increase Revenue

Hosting your own retreat is a great way to earn extra money and increase the overall revenue of your business. Yes, there’s an initial investment needed – the biggest one being the deposit for the retreat venue – but once you get momentum and you determine the right price point for your retreat, the generated income will be substantial. In fact, you’ll probably wonder why you didn’t host a retreat sooner. The key is to find the right balance that makes your retreat affordable for your clients without marketing it too low. You don’t want to position your retreat as poor quality or low-value, but you definitely need to factor in a margin to cover expenses and potential unforeseen cost on top of your profit.


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Improve client relationships

Whether you’re a start-up or have an established network of customers, hosting a retreat will expand and improve your client base. If you’re in the process of building your brand, organising a mini-retreat or event is a great way to attract customers to your developing business. They’ll get to know you on a more personal level, which is key to forming long-lasting bonds. For established brands, a retreat is an opportunity to strengthen existing relationships and attract new clients in order to grow your business. Spending time away from the usual studio environment allows you to connect deeper with your customers.

Create a loyal community

Connecting with like-minded people is an integral part of any group retreat. Customers who are coming to your studio or classes are already part of your community. By hosting a retreat your clients will have a chance to spend more time together, connect on a more meaningful level, and possibly make friends for life. People often rush to and from their yoga or fitness classes, and interaction with fellow students is minimal. When you bring everyone together in a beautiful location, you’re creating a safe community environment that will continue to develop when you return home.

Sharing your passion for yoga, fitness, mindfulness or meditation whilst earning a profit in various locations around the world is pretty incredible. If you are ready to host your retreat and want a helping hand with the planning process, let’s get started today.


Sab, founder of Retreat Here

- Sab